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Bicknell Capital starts with the concept of life planning—getting to know what you think about life and money—and how you feel about risk. Your Money Personality Risk perception and tolerances serve as comfort zones, whether these feelings are based on knowledge, attitude or experience. Each person in your family has a unique orientation to wealth—a special way of looking at finances. This is what we term a "money personality." |
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| Once you understand your money personality—and the money personality of every other decision-maker in your family—you can then recognize how your various outlooks may impact your financial decisions. Your unique investment objectives will dictate the specific structure of your portfolio. For example, it may be important that you sustain your current lifestyle for the rest of your life. Or it might be important to preserve capital for multi-generational transfers. Risk profiles and money personalities have a substantial impact on your family`s long-term investment success. Once we have a clear understanding of what you need to fulfill your life plan, we design a customized strategy based on your needs, desires, commitments, goals, and priorities. Account Adjustments |
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